LED Wall Solution
Bank uses digital signage to engage customers and increase profits.
Digital displays capture over 400% more views than static displays, according to a report by Intel Corporation. Banks are now finding the benefits of using dynamic digital signage to achieve key marketing objectives, increase deposits and profits. They are able to cross-sell additional products and change marketing messages instantly in order to stay ahead of the competition.
onActivity helped Dah Sing Bank to install two LED walls at its Central Branch. One screen measuring 3.4M x 1.1M and providing 6mm pixel size is located inside the branch, while the other one with dimension 3.6M x 2.4M and pixel size 1.9mm is installed outside the branch, in order to match the design of the storefront.
DISE digital signage software solution for large scale, data driven video walls has been used for both LED walls. It does not only allow Dah Sing Bank to personalize and customize an ad and have it running in seconds, but also makes it possible for the bank to display real-time stock market information, by using DISE Parser to get the live feed data. Moreover, synchronization of DISE can let two LED walls looks like one screen.
These LED walls are located at the busiest commercial centre of Hong Kong and have attracted lots of attention, including many newspapers and TV media who often use this setup as the background for reporting stock market news.
onActivity provided the total solution for the client, from hardware purchase to installation and display content design.
- DISE, LED
- Live feeds of financial data and news